By Igor Bobic The campaign has produced some memorable television. From funny spots to ads that had you reaching for the tissue box, this election cycle exemplified the staying power of political advertising.
Get Full Essay Get access to this section to get all help you need with your essay and educational issues. For a large scale or national political campaign, there are important departments, functions and strategies to carefully consider.
There are questions to take into account when planning a political campaign for a presidential candidate, like how to recruit competent staff, how to get reliable political consultants, what departments, positions and functions to create, what fund-raising strategies to implement, what is the main message of the campaign, what are the political campaign strategies to employ.
The work of a political campaign manager starts from the very beginning— that is, from the time the presidential candidate made his decision to run.
Then the campaign manager will have to carry out the fundamental management functions, such as planning, leading, organizing, controlling, and staffing. A political campaign management for a presidential candidate requires a thorough, competent and meticulous implementation of all the aforementioned basic political management functions.
The presidential candidate to build up, endorse and introduce to American voters is Corbin Rand, a Republican senator from Texas who is an intransigent advocate of laissez-faire capitalism, civil liberties, and individual rights.
Building and leading crucial departments As a political campaign manager, my duty is to build, organize, lead and control important departments with interdependent and interconnected functions. Another important is to recruit people to fill or work on these departments. When recruiting people, Political campaign ads essay is necessary to invite those who believe in the presidential candidate himself.
It is important that they are fully familiar with the political track record, works, and life of the candidate himself, and that they support his political platform and policies.
There is also a need to understand that this is a presidential campaign, which means that all of the political consultants and department coordinators, including their most talented staff, will directly deal with the American voters and will visit all the states of America.
Thus, they must have an in depth knowledge of their functions and they must do justice to the overall goal of the political campaign. The deputy campaign manager will have the duty to assist me in planning, organizing, and leading, recruiting, and implementing campaign strategies.
He will engage in political issues campaign operations under his control, review the works and operations of departments and their personnel, coordinate with political consultants, and assist in big political rallies, particularly the big states and the swing vote state or states. The ultimate goal is to win the election, and to achieve this, it is important that all staff is driven by a common goal and principle— that all departments are properly and thoroughly integrated into one function— that the political consultants give accurate and practical advises— and that the whole process of the political campaign, from day one to judgment day, is fully consistent and necessary.
Thus, the primary departments for this political campaign are the following: This department is primarily tasked to establish contacts with the voters.
The coordinator under this department must have a vast experience in community coordinating, because the key function here is to know how the voters think. Thus, the department coordinator and his staff must be expert in mass psychology and they must have wide knowledge about social sciences.
Ground department staff will have to get in touch with voters via political events, phone and internet communications, and canvassing. The goal of this department is to persuade voters and to know what particular campaign strategy would be able to persuade voters on Election Day.
The job of a field organizer is to establish contact with local organizers who deal with local voters. There must be also a volunteer coordinator who is responsible for scheduling operations, retaining and recruiting new volunteers.
This entity will be responsible for fundraising operations and activities since fund or money plays a very indispensable role in the campaign process. The department coordinator must oversee how his staffs do their works. That is, their function is to bring funds to the team.
Policy and Research Department: The main function of this entity is to research facts and information which will be the basis of decisions and policies.
The department staff must conduct a thorough research on other presidential bets, determine which state is the swing vote, contact polling companies, conduct a multicultural research— what states usually support the Republicans, what do the Hispanics, Asians, Afro-Americans usually support, etc.
They will have to research on particular issues that largely affect voters, like unemployment, economic crisis, gay marriage, housing problems, among others.
For example, they will have to research and study the policies, mistakes, and successes of the incumbent president, as well as the possible contenders within the party.
The policies they propose will be the basis of campaign strategies and operations to be implemented.
The main function of this entity is to be certain that all operations, strategies, including the qualifications of the presidential candidate are in compliance with the law. The coordinator of this department must be a member of the bar and must be an expert in election law.
His job is to contest possible irregularities that took place before and after the election. They will also be responsible for donations, loans, bank reconciliations and financial tracking. All issues and aspects that involve legalities and the law must be under the function of this department.
This information technology department is responsible for setting up the official website of the candidate, including other supporting sites. The department coordinator must be an IT specialist who knows how to prevent computer hacking and other kinds of online pilferage and intrusion.
It is important that the official website must include all the platform, policies and track record of the presidential candidates, including updates of his campaign, speeches, databases, blogs, and video blogs, among others. Advance and Scheduling Department: Scheduling is one important aspect in campaign operations.
All department staff must be responsible for all political events like campaign rallies, debates, interviews, etc.Saad says social media is a campaign tool — just as advertisements — and is a critical part of the campaign toolkit.
As part of their social media strategy, Saad says politicians create interesting posts to try to engage followers, similar to the tactics used by a brand or media company.
The Effectiveness Of Election Campaigns. Print Reference this. Disclaimer: it has ushered the emergence of a new political phenomenon. This essay would be explored from a typical two sided scholarly perspectives either to argue for or against the significances of election campaign in any political entity.
Although this style of . Political scientists have long been studying the effects of negative ad campaigns on voter opinion, and many analysts focused on how campaign was affected.
But scholars have complicated the simplistic view that negative ads “work” as a general rule. This sample Political Campaigns Research Paper is published for educational and informational purposes only. The study showed that voters who were exposed to negative political campaign ads were 5% less likely to turn out and vote.
The primary reason that voters report less likelihood to vote is that they feel disengaged from and. Nov 03, · The campaign has produced some memorable television. From funny spots to ads that had you reaching for the tissue box, this election cycle exemplified the staying power of political.
"Ethical Considerations in Campaign Communications" was the focus of a presentation August 1 , for the Markkula Center for Applied Ethics Public Sector Roundtable.
Panelists Steve Glazer, president of Glazer & Associates and former political strategist for Governor Brown, Richard Temple.